B2B Wholesaler Magazine

Relegated Renegades

Relegated Renegades: Making Pipe Dreams Come Trues

Relegated Renegades has built a reputation for more than just delivering exceptional products — it delivers an experience. “Making pipe dreams come true”, is more than just a slogan for Relegated Renegades, it’s their mission for themselves and their fellow relegated renegades. 

What is a Relegated Renegade?

A relegated renegade is someone who has been literally or figuratively set aside (relegated) due to the pursuit of their passion, yet indulge in this reclusiveness while pursuing perfection of their craft , which is eventually revealed to adulation (renegade).

Have you ever had someone laugh at or dismiss your dream, whether it’s singing, sports, dancing or whatever? If you let that fuel you to practice even harder, go to the gym or studio and perfect your craft until you amaze everyone with your skill, then you too are a relegated renegade.

Why did the Relegated Renegades form?

Through his 20-plus years of experience in the industry, Nathan Mark AKA the VapeBrat, noticed a trend. Celebrities with no industry experience were jumping in to capitalize on their fame. While many celebrities participate in cannabis culture, product expertise requires decades of hands-on industry experience. They may smoke or dab or vape, but just because you drive a car doesn’t mean you can build one!

The special sauce of the Relegated Renegades is that each brand is created from real people who have been in the industry for many years and who represent a segment of the market. Each focuses on their passion, creating products that reflect their market and meet real needs.

What is the purpose of the Relegated Renegades?

The philosophy at the core of the Relegated Renegades was forged through decades in the trenches of the industry. Diversification for insulation from regulation trend changes and competition, done authentically and organically via what they call associated accreditation.

With over 22 years of experience, Nathan has thoughtfully created an ecosystem which allows for smokeshops and dispensaries to withstand the ebbs and flows within the industry.

In this industry, revenue streams can disappear overnight due to regulation, shifting trends, or new competition. Creating a new revenue stream costs time, money and plenty of effort. First you must find new brands within the newly pursued revenue stream, figure out which ones you will test, see which brands your customers like, then see which can offer the proper asset turnover rate x profit margin.

The Answer to Building New Revenue Streams

The Relegated Renegades approach bypasses these steps. With brands in each sector, trend evolution happens organically, backed by brand history, awareness, and reliable financials. The same logic that makes sense for store owners also works for consumers. That trust is crystallized in the Relegated Renegades badge—customers instantly recognize the quality behind it.  

Looking to grow the female-friendly section of your store? Preppy Le Peui speaks directly to that demographic. From the first glance to the badge, consumers quickly connect with the brand’s authenticity and trust.

For store owners, rebuilding revenue streams is a constant existential challenge—Relegated Renegades provides the solution.

Innovation at the Core

The gift of relegated renegades is that each character, each brand, stays in its lane, unlike major corporations which put their logo and name on everything from baby clothes to football cleats, each brand under the Relegated Renegades umbrella maintains its own clear focus and specialization.

Customers spot inauthenticity instantly—authenticity keeps them engaged. By maintaining that level of authenticity for each brand within relegated renegades, the growth from one brand to another happens organically. From an Amazon bestseller pipe to Cotton Mouth Killers to 10,000 VapeBrat enails sold, each success drives growth across the Relegated Renegades family.

Who are the Relegated Renegades?

The relegated renegades are a group of individuals who have come together under the relegated renegades brand. Each brand/ character is based on a real person who tirelessly hones their craft while staying in their lane to create the best products for their category.

Starting with the VapeBrat, the Leader of the Relegated Renegades. Born on 7/10 weighing 7lbs 10 oz you can say the VapeBrat was born for this. He has dedicated his life to the study and science of the 710 sector. The VapeBrat character represents founder Nathan Mark’s decades of expertise and dedication to vaping innovation.

Then there’s Preppy La’ Peui, just because she likes it skunky doesn’t mean she can’t keep it fresh! She likes her glass with a bit of class and needs her smoking accessories to match her high fashion lifestyle. Think pink and purple accents, sparkling rhinestones, diamond cuts, and playful hearts — everything dripping with charm and sophistication. Preppy Le Peui appeals to style driven consumers who want accessories as chic and expressive as their lifestyle.

Then there’s the Doc — Dr. Buzzkill. He’s built his reputation on eliminating life’s buzzkills with surgical precision. Cotton mouth? That’s where his Cotton Mouth Killers come in, instantly refreshing your vibe. Dirty bong? His White Glove Treatment Pipe Cleaner restores it to pristine condition, looking and hitting like new. When you get to a certain age and gain wisdom you learn, when you really need your pipes cleaned, you go to the doc!

Last but not least is the Greenskeeper who is the most recent member of the relegated renegades. He concerns himself with helping keep your greens green! From his greenkeeper pipe to his odor proof satchel, he’s got you covered! So there’s only one question left, are you a Relegated Renegade?