Torch
Established in 2020 in Southern California, Torch Enterprise has quickly emerged
as a brand synonymous with convenience, affordability, and most importantly,
fun, revolutionizing the retail smoke shop industry.
Founded by Collin and Shiky, two visionaries hailing from
diverse backgrounds, the brand stands out by merging innovation
with quality, setting new standards in the market. Collin and
Shiky’s paths converged to create Torch’s distinct identity. With
Shiky’s expertise in finance and technology, and Collin’s years of
experience in the e-liquid industry, the duo united their strengths
to carve a fresh trajectory for the brand. By infusing cutting-edge
technology with their own unique spin on vape products, they
crafted Torch products to stand as a testament to their dedication.
A defining aspect of Torch’s identity is their commitment to
product excellence. Launching 1-2 products every 45 days, Torch
maintains a relentless focus on quality, consistency, and reliability.
Their signature disposables, in particular, outshine competitors
due to their unique approaches. Each new device launch carves a
league of its own, with devices meticulously crafted to complement
the liquid they hold. This pledge to innovation extends to hardware
as well, featuring new shapes, styles, and colors while upholding
the Torch brand’s top-tier quality that retailers and consumers
have come to expect.
Torch’s journey into the retail smoke shop world with their
hemp product lineup redefines industry norms with pioneering
technology. The brand’s emphasis on pushing boundaries while
delivering the ultimate hemp experience sets them apart. Quality
and consistency are at the forefront, not only in the hemp blend
but also in the hardware. Purpose-built features like pre-heat,
ceramic coils, and USB-C quick charging elevate user experience,
ensuring Torch Hemp products are always ready to be savored,
anytime and anywhere.
Torch’s expertise as a manufacturer goes beyond their
groundbreaking product offerings; it extends to their customer
service as well. They understand the necessity to have a very
good brand rep to customer ratio to fully support the retailers.
They also have a robust marketing division and are currently
ramping up their swag and merchandise side to uplevel physical
in-store marketing. Their distinctive approach as a manufacturer
guarantees a consistently stocked inventory, always ready to be
shipped to retailers. The advantages for retailers are evident: no
more waiting, no more long lead times. This streamlined model
empowers retailers to serve their customers promptly, leading to
heightened customer satisfaction and greater success for retailers’
bottom line.
Torch’s pride resonates through their products. Each launch
is a culmination of meticulous research, development, and a
genuine excitement to share new creations with consumers. From
crafting new blends to catering to customer demands, Torch’s
proprietary blends like Blue Lotus, Caviar Sauce, Live Sugar, and
Onyx encapsulate the brand’s dedication to creating exceptional
experiences. Blue Lotus is a 3.5-gram disposable that promises
to melt the stress away with its Blue Lotus + D9 Sapphire Blend
that is perfect for unwinding at the end of the day. This relaxing,
yet mood elevating blend is available in three enticing flavors:
Strawberry Mochi, Purple Dynamite, and Lucky Charms. Caviar
Sauce is a 4.5-gram disposable that is infused with a trifecta of
cannabinoids (D-8, THC-P and CBG) creating potent and longlasting effects that will have your pinky tipped skyward. Served
up in a cutting-edge device that offers both pre heat and large
battery for extended use, this blend is available in three popular
fan-favorite flavors: Blue Dream, GG4, and Frozen Grapes. Live
Sugar is a potent and flavorful blend that focuses on the all-new
8-oh-9 cannabinoid. This new all-natural occurring cannabinoid
based off HHC, offers a cleaner, more bubbly effect and is available
in three hard-hitting flavors: Bull Rider, Death Star, and Gorilla
Bomb. Onyx is Torch’s brand new 5-gram disposable, filled with
their proprietary liquid diamonds THCA formulation, which
holds the title for Torch’s most potent THCA blend and largest
format ever launched. This premium, discreet, and timeless
device is available in three delectable flavors: Unicorn Butter, Kiwi
Sherbet, and Grandaddy Purple.
Torch’s mantra, “Fun, Convenience, Affordability,” permeates
every aspect, including their packaging strategies. While
maintaining affordability, they ensure quality and style are never
compromised. Torch goes beyond product innovation; they
are experts at engaging consumers and inviting them to be a
part of Torch product development through surveys and Torch
Rewards—an industry-first proprietary reward program directly
benefiting end consumers and retailers alike. Scanning reward
cards packaged with each device accumulates points, leading to
a chance to win weekly $50 gift cards, monthly $400 gift cards,
and even lavish prizes like electronics and even a brand new Rolex
watch! Retailers can boost their sales by tapping into this engaging
program, with consumers purchasing 2-3 products at a time to
accrue reward points.
Torch Enterprise doesn’t settle; they keep pushing boundaries
and embracing new frontiers. With fresh product categories
and projects on the horizon, they remain at the forefront of
innovation. Over the rest of 2023, Torch Enterprises takes
center stage at Champs Tradeshows in Denver and Tampa,
NACS, and other major regional industry trade shows, offering
retailers a chance to see their ever-evolving offerings in person.
Torch Enterprise is more than a brand; it’s an experience. With
Collin and Shiky’s driving force and their evident commitment
to modernizing the market, the retail smoke shop industry
has a trailblazer that’s redefining what it means to deliver both
excellence and excitement. Don’t sleep on Torch—they’ll be
releasing something you won’t want to miss very soon! To get
in touch with a dedicated sales rep, reach out to inquiries@
torchenterprise.com or you can establish a wholesale account by
filling out a form at torchenterprise.com/wholesale.