URB
URB: Elevating the Experience with Innovation and Exploration For nearly a decade, URB has been a driving force in the cannabis industry, setting new standards for quality, creativity, and customer satisfaction.
Founded in 2015 by Nicholas Warrender, URB started as a response to the need for accessible and trustworthy cannabinoid products. Over time, it has evolved into a pioneering brand known for its first-to-market innovations, from Delta-8 vapes to live resin gummies. With a high standard of achieving product excellence and elevated consumer experience, URB continues to redefine how cannabis enthusiasts enjoy their journey.
“The Legacy Continues” Rebrand:
A Fresh Take on Familiar Favorites
URB’s latest evolution enhances its legacy while maintaining the same high-quality products that have made it a household name. This rebrand breathes new life into its most popular product lines, giving them a fresh, travel-inspired aesthetic that transports customers to dream destinations. The Legacy Collection has been reimagined into two lines: Gummy Getaway and Vape-Cay.
Gummy Getaway brings the brand’s best-selling gummies into a tropical paradise, with products like Live Sugar Gummy Getaway St. Lucia, D8/D9 Gummy Getaway Barbados, and D8/ D10 Gummy Getaway Bahamas.
Vape-Cay takes customers on a global adventure, featuring revamped vape disposables and cartridges such as Liquid Badder’s Vape Cay Rome and Iced Diamonds Vape-Cay Iceland.
“The legacy continues with our iconic line of edibles and vapes. With our new Urb brand focused on travel, we want to bring our Legacy Urb collection to fun destinations all over the world. Gummy Getaway will bring a refreshing tropical vibe with the pouches while Vape-Cay takes you internationally in upgraded devices. All at a lower price, everyone wins.”
Trippin’ Gummies: A First-Class Ticket to Euphoria
While the Legacy rebrand pays homage to URB’s past successes, the brand is also venturing into new territory with the launch of Trippin’ Gummies, an industry-first product designed to revolutionize the way consumers experience euphoria. These 8000MG exotic botanical and mushroom-infused gummies offer a carefully crafted blend of adaptogen and nootropics, providing a heightened and sustained journey beyond the ordinary.
Available in fruity flavors like Strawberry, Lemonade, Green Apple, and Passionfruit, Trippin’ Gummies are formulated to deliver an unparalleled experience.
Exotic Botanicals: Featuring ingredients like Kanna from South Africa, Yohimbe Tree from Central Africa, and Mucuna Pruriens from Asia, these gummies harness the natural power of global plant-based euphoria.
Entourage Effect: The inclusion of wellness compounds such as Ashwagandha, Ginkgo Biloba, 5-HTP, and Piperine enhances cognitive function, mood stability, and relaxation.
Functional Mushrooms: Lion’s Mane supports memory and sensory expansion, while Cordyceps energizes the brain for prolonged, immersive effects.
“Trippin’ Gummies is a new way for people to enjoy the mushroom experience. We’re utilizing exotic plants and adaptogens that will amplify, prolong and sustain euphoric effects. Whether you want a microdose or heroic dose, Trippin Gummies got you covered.” – Adam Borson, Marketing Director of URB
More URB Innovations:
Premium Economy Flower & Aerodab 100 Jet Set
Beyond its latest edible launch, URB is also expanding its product lineup with two additional game-changing releases:
Premium Economy Flower: A high-quality, budget-friendly THCA flower line that offers four effect-based blends—Relax, Focus, Euphoria, and Rest. Grown using light deprivation cultivation, these expertly trimmed, hand-packaged strains deliver connoisseur-grade cannabis at a fraction of the cost.
Aerodab 100 Jet Set Disposable Vape: Featuring pure THCA and Live Resin, this state-of-the-art disposable vape introduces Postless Ceramic Technology, ensuring a metal and cotton-free experience with enhanced flavor and purity. Complete with a digital battery screen, USB-C charging, adjustable heat settings, and pre-heat functionality, the Aerodab 100 Jet Set is engineered for a first-class vaping experience.
Where to Find URB & What’s Next
URB is making waves across the cannabis industry and will be showcasing its latest innovations at major trade shows, including CHAMPS Chicago, Las Vegas, Austin, and Florida. Retailers can expect continued marketing support and direct-to-consumer outreach to drive in-store traffic. As URB continues to expand, the brand remains committed to pushing boundaries, innovating with new product formulations, and offering high-quality experiences at affordable prices. The Legacy continues, and the future of URB looks higher than ever. For wholesale inquiries or to stock URB products, contact sales@urb.shop or visit urb.shop